ENDLESS MEDIA "Best In Show" AT AAF SPACE COAST ADDY AWARDS 2024
- Barry Walton
- Feb 19, 2024
- 2 min read

Shamika Chamberlin, President AAFSC, Barry Walton, Stefania Walton-Bencivenga, Matt Mohs (left to right)
We are overwhelmed and honored to be selected as the "Best In Show" for our work on the Milk Means More | Pro Athletes digital online series done in collaboration with Brandfly Studios for the United Dairy Industry of Michigan. This project encompasses the stories of 2 professional athletes (Frank Ragnow, Detroit Lions & Saddiq Bay, former Detroit Piston), one Olympic athlete (Jake Vedder), and 4 outstanding collegiate athletes (Ziyah Holman, Sierra Brooks, Keke Tholle, and Carly Boyd).
The series, which was commissioned by the United Dairy Industry of Michigan, is aimed to capture a snapshot of each athlete's life and share how they use milk in their diets to recover. Working hand-in-hand with the team at BrandFly Studios, we collected sit-down interviews and workouts, as well as small segments of their training, to tell each athlete's story. 'It was hard work and chaotic at times,' said director Barry Walton, 'but we had fun throughout. This award is a great validation of our passion and valuable recognition from our peers.'
The credits go to:
Barry Walton, Director, Endless Media
Sean Hodgson, Director of Photography, Endless Media
Jason George, Creative Director, BrandFly
Charlie Metzger, Executive Producer, BrandFly
In addition to the 'Best In Show' award, Endless Media won three Local Gold Addy Awards at the AAF event held on February 17th at the Kennedy Space Center in Cape Canaveral, Florida. Two awards were received for our work with the Milk Means More campaign and one award was received for our work with OpenGov on the 'Why We Serve' campaign. As a result of winning gold locally, we will be automatically entered into the regional competition, which includes content submitted from agencies and talent around the state of Florida and the Caribbean. The announcement of the winners for the AAF Regional Awards will be held on April 20th at the VU Orlando.
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I really liked reading about Endless Media winning big at the AAF Space Coast Addy Awards because it shows how hard work and creativity can get noticed in a crowded field. Back when I was struggling with my safety course, I used NEBOSH Exam Help, and it made the tough parts easier, so I can imagine how good it feels to get praise after effort. Seeing success like this reminds me to keep trying and learning.
I read the post about Endless Media winning Best in Show at the AAF Space Coast Addy Awards, and it was inspiring to see creative work get noticed by so many judges. It made me think of last term when I almost panicked before finals and had to take my online business studies exam with shaking hands while trying to focus, and that struggle still sticks with me. That memory reminds me that hard work and calm focus matter a lot for success.
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